1,132 micro Ligurian craft that make your business communication: 2.7% of the national total (42,629 small businesses).
According to Unioncamere-Infocamere (for the second quarter 2015), widespread Studies by Confartigianato, our region is the seventh in Italy for growth rate, with an increase of 0.5% over the same quarter of 2014. At the top Trentino Alto Adige (1,152 micro, + 2.2%), Lombardy (7341, + 2%) and Veneto (3,770, + 1.5%).
In general, the North has increased on average by 1.3%, however, offset by a decline of about 2 % in the South.
Among the sectors in different packages Liguria, printing and reproduction of recorded media (which has 365 micro-enterprises), followed by information services (167 actually) and the production of software and computer consultancy (119 micro). The fund advertising and market research counts 87 micro and small enterprises, while in the activities of business support recording 49 actually Ligurian craft. In addition to 8 publishing activities, there are other 337 micro-enterprises in the sphere of other scientific and technical expertise.
“The artisans of communication are a rapidly expanding sector – says Giancarlo Grasso (pictured), president of Confartigianato Liguria – pushed by the “digital revolution” that is growing at fast pace. It counts with the presence of micro and small businesses, not just an expression of skill and customization, but also flexibility in responding to consumer demand and other business: a growing demand complex and sophisticated. Keeping up with the needs and the latest market and be able to innovate (and renewal), you need to react to the crisis and boost their productivity. “
Moreover, the market numbers speak for themselves : in 2014 Italian households spent on phones, electronic equipment and telephone services of EUR 37.4 billion: almost 257% more than the 10.5 billion in 1995. In contrast, the expense of Italian products in paper ( from books to newspapers, but also stationery) stood at 8.6 billion, a decrease of 39.3% compared to 14.2 billion in 1995.
The mobile phone is the technological object more prevalent among Italians: 93.6% of households own at least one. Follow the PC, available to 63.2% of households, the mobile phone connected to the Internet (54%), digital camera (50.8%). Less common, but growing, e-books, present in 6.8% of the families.
The Editor
October 11, 2015
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