Friday, June 24, 2016

Segrate, a giant multiplex in Mega Mall – The Day

Segrate (Milan), 24 June 2016 – Sixteen rooms movie 2,500 places to sit, besides 1 million viewers every year and exclusive restaurant in front of the large screen, a first for Italy. Are the numbers of the agreement just signed between the multiplex chain UCI Cinemas and Westfield Milan, the commercial center of the former customs to become the biggest “shopping mall” of Italy.

This is the second important step in the development of the Westfield project, the first partners to get on board had been Galeries Lafayette , which will open its first store in Italy precisely in Westfield spaces. In its 18 thousand square meters of sales area, Galeries Lafayette will host French luxury brands and brand new to the Italian market. The budget estimates predict that Westfield Milan will generate annual sales of more than 1 billion euro, in line with the current turnover of Westfield London and Westfield Stratford City in the UK.

“The agreement with UCI is another important step forward in the development of Westfield Milan. We intend to bring to Milan our distinctive footprint in the areas entertainment, dining and leisure, which have been so well received in our other global flagship projects, “says Peter Miller, COO of Westfield UK / Europe.

No closing in sight for the multiplex Pioltello , the UCI of Segrate will be the second house opened in Martesana. “Our new UCI Westfield Milan cinemas will be the spearhead of our portfolio of multiplexes in Italy – says Andrea Stratta, managing director of UCI Cinemas group – and will certainly be one of the most extraordinary European cinema. We will offer our guests a premium entertainment experience that is unprecedented and ‘The Lounge’ also propose the first luxury service in the Italian restaurant opposite the screen. “

The opening of Westfield Milan is waiting for Christmas 2019 . “In the coming months we will be able to announce other relevant agreements signed with leading brands in the industry – announces Victor Busser Casas, managing director of Arcus real estate, the company that manages the commercial part -. Arcus real estate, with Westfield joint venture, is carrying out leasing activities for the project and we are not surprised to receive positive feedback from retailers and even by luxury brands and prestigious brands such as UCI and Galeries Lafayette. “

Westfield Milan will be developed on an area of ​​185 thousand square meters, with more than 300 stores and a “luxury village” consists of about 50 boutique . There will be over 50 restaurants and recreation areas, entertainment and events, everything will be accompanied by the latest technology, from innovative services to customers, from the most prestigious and tourist services of excellence.

LikeTweet

No comments:

Post a Comment