Luca Pierattini 
in the seventies look at a porn movies was a big problem from a privacy point of view: you had to go to the cinema lights red , go in front of the prying eyes of the conductor and sit with an audience of horny men. What was happening in the room, he remained there, a bit ‘as it says Las Vegas , but there is no doubt that as soon as the opportunity presented itself to have the same service within the four walls of home, this he was taken immediately to the flight. With videotapes and the VCR, finally, the porn had support to make inroads into the homes of millions of people, who had the excuse of being able to record any program on TV at home and most enjoy a movie R-rated sitting quietly on the sofa. Why their success is due in large part to the industry pushed hard , which has since pulled the wires, for better or for worse, the world’s technological development. when you decided which format should be the standard for home video, prevailed VHS Jvc because it was cheaper and because most of the production companies in the red light had adopted that model, at the expense of the Betamax > Sony. After the tapes, the same thing happened with the pay TV . Creating pay channels reserved for adult content dissolved the desire to have a more flexible programming and less tied to schedules, so cracks in the foundation the very success of the general television that, in the nineties, it seemed to last forever. Then came Internet , to which this discourse is applied to the nth degree. On the Internet, there was not only the ability to have total privacy (you do not leave more tracks, such as pay TV bill or the inconvenience of having to show the video to the clerk of the video store), but threw the porn in the arms of the company sharing. Before the advent of Web 2.0 created with the content of the users, it created a community online at red lights where you could share amateur movies retaining their integrity and their anonymity. “pornography exerts a disproportionate influence boobies new technologies that are expensive and difficult to use, but they create the right stimulus for the market starts and has time to develop to the point where it is ready to become mainstream,” he says to the Atlantic , Patchen Barss , author of a study on the effects of pornography on mass communication. More a device was in its infancy and more porn could take root serving as a sounding board for success . But, at the same time, most reached the maximum spread and the lights were damaging the spotlight on the murky atmosphere of adult content and their fans who were moving to a new unexplored technology, and that ensured their privacy. In short, porn has influenced our choices in technology and has influenced our relationship with the mass media in recent years communication. The next goal will surely be the virtual reality , considered the new frontier for many production companies hard. Waiting for it to grow and proliferate, and then move on to the novelty of tomorrow.
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