GENOA – Primocanale continues to invest in its future and that of Liguria. It ‘been a summer of big jobs that we lived in a Terrace studios Colombo, on top of the skyscraper of Piazza Dante. message: in a period of economic crisis that we struggle to leave behind, Primocanale reacts to build a better future with major investments from the highest point of Genoa launch (yet). A renewal which also involves the image.
The new challenge begins with graphics revolution. An image designed in line with the main network of the world’s information. Modern, fresh and dynamic, the white becomes the main color . The Primocanale logo, symbol of our history , was moved for the first time in 35 years: is now in the upper right corner of the television screen, while below revolve news most important. And then a revamped newsroom , with one important Work Lights adapted to the latest international standards, allows the viewer to watch shows with a quality higher and higher.
This is the message we want to launch with clarity. To you who have never failed to show us affection, esteem and closeness. To you who have flooded us to support email when we asked those who represent the public service in Liguria.
We are aware of going through difficult times, facing a deep crisis that affected the whole Italy and, in particular, Genoa and Liguria. A crisis that has inflicted severe blows to the publishing world , which has had to cope with the uncertainties of technological innovation and a substantial reduction in advertising revenue. We are aware of all these difficulties, but we believe we have them overcome.
We did it rolling up our sleeves : by shareholders who have invested the many professional, journalistic and technical, they always gave my best (and something more). important efforts leading Primocanale to focus once again on their own strength and Liguria, aware of the role we play as primary means of publishing information with a wholly Italian ownership.
news also affect the programs and the faces of the new season. From the new sports schedule , with the presence of great people from Corrado Tedeschi Francesco Baccini, by Graziano Cesari Francesca Mantovani and many others. serious professionals who have agreed to follow a serious project.
After the graphics and sport, the news about Primocanale continue. We have a 2017 very important, with municipal elections in Genoa and La Spezia . Events that will follow step by step and with a painstaking attention. As well as we continue to be present ‘live on the road’, live from the hottest scenes of the Ligurian record, in the wake of the spirit of public service that has always distinguished us.
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