Friday, July 22, 2016

Group Costa Edutainment: Italian demand grows – GuidaViaggi


                         general renewal of the offer, including technological and multimedia installations at the Genoa Aquarium, birthdays and events to Aquafan and virtual reality to Italy in Miniature
                     

  Increased demand of Italian customers, This is the trend we are observing in general the Group Costa Edutainment . A increase that is attributed to “two-factor”. The first is related to the geopolitical situation in some areas, resulting in a “lower palatability of some historically strong markets such as North African countries , which increases the choice of Italian destinations, including Genova and, for the summer, the Riviera . “ the second factor put to light” is linked to the renewal of our offer with particular reference to certain facilities. “

  First ‘s Aquarium , which, “on the occasion of the 25th anniversary, has renewed the exhibition with technology and multimedia installations and with greater involvement of the public as the protagonist of a real journey to discover the life in the seas and continues to celebrate this anniversary with new experiences and types of visits for children, families, individual lodges in the course of ‘summer”.

 Another anniversary that is celebrated and that brings with it new products is the 30th birthday of Aquafan , for the entire summer season offers “a calendar of events also the world of new sports to consolidate the positioning of the destination of the summer tourist proposal from the Romagna. “

 Also in Romagna land, Italy in Miniature has a new technology . “The Twilight Zone”, which makes up for the new VR Gear Abyss Aquarius hall of Genova . “This is a new experience 360 ​​°, thanks to the Oculus virtual reality viewers , sees guests of the historic monorail immerse themselves face to face with monuments, nature, events and gastronomy with a view to on Italy virtual flight experience, the new route “in the footsteps of Emperor penguins” for the little ones and the exhibition “Sharks, Predators Perfetti” all ‘ Aquarium of Cattolica , the Lair of the park Rabbits Overseas . ”

 Even the ‘ Livorno Aquarium is the protagonist of the renewal through a new exhibition section devoted to insects, amphibians and reptiles on the first floor of the way.

  The foreign demand

 As for the foreign customers, with a particular focus on Genoa and Liguria, in line with the evolution of Genoa and Liguria market, comes out that “the structures of the world AcquarioVillage they are registering as early as the 2015 season of the foreign audience. for the season 2016, is soon to make a budget, but we hope to be able to confirm this trend “. As the main countries of origin, “according to surveys of May, Switzerland and France are in the lead with a percentage of more than 20% of the total of foreigners, followed by Germany and Spain , and gnuna with about 5% of the total number of foreigners. ” The victory Brexit What impact will it have? “It ‘a very recent event in order to make assessments on the effects on tourism”, this is done by the group. s.v.

 For a deepening of the argument on the subject of development plans and new investments refer to the Address Books section of our website, under the heading Interview.

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