Friday, May 27, 2016

Sky presents its virtual reality. In 2017 comes the 4K with HDR – Il Sole 24 Ore

It is the immersion characteristic of virtual reality: you know it when you wear the visor and you find yourself in the field of Calais refugees. There is the mud to the ground. The rooms which are then tents, tables where you give basic necessities, clusters of men facing the door, and then they leave. It is an experience that communicates a certain anguish and at the same time the potential of this technology to which Sky has decided to dedicate a unit called VR Studio, while in Milan, during the Wired Fest Next, the company showed some content.



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The documentary is one of the most interesting is it gives an idea of ​​how virtual reality can do for the world information. There are also football matches, the bikes, the visit of St. Peter’s Basilica. Juve marks and you’re near the bench. See the cold reaction Allegri and the more festive around. There is an idea of ​​a different truth than usual. Although much remains to be done on the hardware front: we did the test with the Gear VR Samsung, which are the mass “viewers” par excellence given that cost less than 100 Euros in addition to the smartphone’s price. Oculus Rift with the effect would have been better but at the moment the technology still gives a picture a bit ‘grainy.

“In the hardware there, there are several ways to improve the quality of’ image from the position and the number of 360 cameras that you bring into the field: already at Christmas there will be improvements, “says Massimo Bertolotti, Head of Innovation & Multimedia Distribution of Sky Italy.

To date in Italy Sky has done some experiments on virtual reality: the final of X-Factor was watched by 60 thousand people on smartphones, using the gyroscope. “It’s an encouraging result – continues Bertolotti – I think there are many possibilities for news, backstage events, such as Gomorrah, concerts and art. Finally the sport that has infinite potential but it takes the right balance. “

The videos are now available on Facebook and Youtube 360 ​​360 and also visible on Oculus platform, thanks to the Samsung Gear VR and Oculus Rift devices . The app for virtual reality will come later this year, probably after the summer.

Among the other new technologies coming in 2017 4k with HDR, an acronym that identifies – says Sky – the possibility that the quality four times better than the Full HD can be appreciated even on larger screens 55 inches. In short however comes the super hd, which brings improvements compared to HD and can be experienced by users with 51 games of the Europeans 2016.

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