The game is in first place among the most downloaded in the world, collects $ 50,000 per day, but the author has just removed from the store. Why?
$ 50,000 per day: so earns ??Flappy Bird the most downloaded game on the app store over the world, including Italy. Yet yesterday the creator, Dong Nguyen has announced plans to withdraw from the market: “He has ruined my life – he tweeted the 29 year-old Vietnamese – and now I hate him.” No explanation on the reason for the decision, but “has not been taken for legal reasons.”
What
judicial action seemed indeed likely, because one of the most common criticisms ??Flappy Bird to remember that there is a little ‘too graphic for the first Super Mario of Nintendo. For the rest, the game is ridiculously simple: you have to pass a clumsy bird through the pipes, and if he touches them dies and you start over. All you have to do is tap the screen to keep the bird at the right height, it requires no special skills or knowledge, just to know how does the force of gravity. Yet it is a very difficult game, get to ten points is already challenging, over fifty you enter in the group of samples.
How does it work
??Flappy Bird is available for smartphones and tablets, both Apple and Android. It’s free and all revenues are derived from advertising banners Nguyen. Available in three days of work, has been downloaded over 50 million times, and today has tons of reviews (152 thousand U.S. App Store: thirty times more than Facebook and Twitter). Many tell of not being able to stop to play, that ??Flappy Bird has devastated their lives, who spend their days trying to value the bird through the tubes obese. And here begins the perplexity: many, in fact, assign four or five stars, but basically leave a negative review. The contradiction has not gone unnoticed, and some have suspected that the judgments were driven, or even generated not by humans, but by computers.
Suspects
Bot, are called: generate fake reviews by combining generic phrases. This could be the secret behind the unexpected success of the game, launched last May in the general indifference, an app lost among a million others. However, by November 2013, ??Flappy Bird began to rise in the rankings of downloads: January 17 was the number one in the App Store USA, shortly after it came on top of that British, then the wheel has conquered Germany, France, Spain, Italy and many other countries. It has fueled the curiosity for two more games Nguyen, ??Super Ball Juggling ??Shirken Block , which is currently in fifth place in the nineteenth and Use the top downloads on iTunes. “I have not used any promotional gimmick,” said the author. “All accounts of ??Flappy Bird s u Twitter, Facebook and Instagram are not mine. The popularity could be just luck. ”
Tormentone
??Flappy Bird , in short, we talk a lot. And even more so after the announcement that soon will not be able to download it: a search on Google returns 22.3 million results, almost as much as another great viral success (or virally driven) as Gangnam Style , the hit dance Psy, which stood at 24 million. They come from blogs, websites, social networks. On Twitter, for example, thousands of messages indicate reviews, with pictures or links: a sort of play on the game, a competition to see who is the most bizarre comments (by typing “Flappy Bird Review” comes out even the story of a homeless San Francisco who has rebuilt a life thanks to the play). Meanwhile, at 21 on Sunday, ??Flappy Bird has disappeared from the store and really be changed is the life of Dong Nguyen, until yesterday decent programmer with a lot of luck, now genial prophet of marketing more evolved.
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