Wednesday, September 2, 2015

Audi – Multimedia and rooms to -21 °: in Frankfurt the structure is high-tech – Quattroruote

Four as the rings, the new sedan and the new Audi will present at the Frankfurt Motor Show, divided into so many other issues set out in a new space and devoted to high tech.

Media. In place of the usual pavilion, this year Ingolstadt decided to set up a temporary structure to be 70 x 55 meters: construction began in mid-July. Inside there will be room for 33 cars, while a path “experiential” over 100 meters long will showcase the innovations of the House: in addition to focusing on the new A4 (located at the center of the space on a rotating platform), exposure address the motorsport DNA of Audi Sport, the latest technological solutions (such as the virtual cockpit and laser illumination), the evolution and history of Audi ultra traction awd four. For the latter, there will be a “ice room” (21 degrees Celsius), but are also provided windows holographic, augmented reality and digital information for all cars on display.

The electricity in the spotlight. The other big news is the Audi e-tron quattro concept, the prototype of SUV 500 km range that will pave the way for the production car (probably the Q6) in production since 2018. “We never developed as a performance issue – explains Luca de Meo, head of sales and marketing of Audi – A Frankfurt offfiremo visitors a unique combination. ” The Show will be open to the public 19 to 27 September next.

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